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Velocità
Discipline : Interior Design
Categories : Accommodation, Restaurant & Bar / Café & Food Concession : Gold Certification
Velocità is a gelateria, tiramisu and coffee shop on Calea Victoriei, the main historical boulevard of Bucharest.
Expressing the Italian flavor while bringing back the former glory of the building resulted in a contemporary synthesis of Milan Modernism and Art Deco.
In order for the layout to be flexible but also to avoid the rigid separation between customers and baristas, the bar is made of mobile pieces on heavy-duty castors that can be moved around for a variety of configurations. Water and power supply also have multiple positions and quick connections. This flexibility proved extremely useful also during the pandemic.
Colors are the original ones we found by peeling layers of paint and incidentally (or not) also close to the creamy colors of tiramisu, vanilla ice cream and latte.
The terrazzo is a custom recipe, with colorful stones reminding the ingredients in the products on display (brown silex for coffee and chocolate, orange for citrus fruits, green marble for pistachio and mint).
As products are made on the spot, the choice of materials (terrazzo, stainless steel, white marble, glossy paint) is laboratory compatible and supports the purity of the process.
The almost clinical cleanliness is soften by the rattan and curved wood furniture, the subtly warm paint tones and orange details as well as by the carefully placed 3000K spotlights conveying a sense of warmth and intimacy in what seems a perpetual sunset.
Collaboration
Architect : arch. Corvin Cristian
Architect : arch. Serban Rosca
Architect : arch Petru Lalut