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VITARTISSIMI
By : SoFeng Design
GRANDS PRIX DU DESIGN – 14e édition
Discipline : Communication & Brand Design
Categories : Communication Design / Packaging creation : Silver Certification
VITARTISSIMI is a natural and artistic lifestyle brand. The packaging is designed for the line of nature essential oil fragrance candle. The candles are handmade and 100% pure, thus, to share its health benefits. The design of packaging is based on market of natural product, to make it closer to fans of naturalism, also, to promote culture of brand in peace and quality lifestyle.A packaging with “no color”, will give a impact when they show in a store, they are different from the others which are covered by so much prints or colors. The no color papers are cheaper than color papers in equal quality. With simple structure, it will realize its function of packaging as directive as possible. It’s easy to do transport, cubes help to save space and not easy to be flattened when they will be packed togather. The box in papers are also protect the glass in side. Depend on brand culture, quantity of production is not large, but they have different smells, so we designed a common box (without bellyband), and the bellyband can be changed any time when smells are changed.
Collaboration
Graphic Designer : Sha Feng
Photographer : Jiayi Lu
