CoCo Tea Coffee Juice Shop in Shiquan Street
By : OYTT Design, Tiao Ouyang
GRANDS PRIX DU DESIGN – 16th edition
Discipline : Interior Design
Categories : Commercial Space / Commercial Space 1,600 - 5,400 sq.ft. (150 - 500 sq.m.) : Gold Certification
CoCo’s new store is located in Suzhou Shiquan Street, where ancient history is engraved everywhere. It still retains the traditional geographical pattern and the sentiment of water town, showing extremely rich cultural deposits. In this design, the designer integrates the field form into the future life space to reflect the historical ancient street on the one hand, and promote the symbiosis and co-prosperity of modern aesthetics and the overall order on the other. Meanwhile, the design also tries to achieve resonance in the collision of spiritual field.
As a renovation project, on the exterior design, the designer takes history as the soul, tries to retain the details and charm of the original building as much as possible, and uses modern art techniques to maintain, awaken and revive the context, etiquette and music inherited from the city over a hundred years. This is not only an exploration of the ancient civilization, but also a prospect for future life.
The design of the space is like a grand and beautiful narrative. When you push the door and come in, you’ll find that the interior is divided by irregular blocks. The fluidity and sense of order of lines enrich the spatial hierarchy, presenting a strong beauty of rhythm visually.
The food court area and seating area echo with each other. While maintaining a harmonious integration of the two functional areas, the choice and layout of materials, colors and moving lines add clear and independent attributes into each.
The wall in food court is simple and unadorned. The intervention of light and shadow broke the boring tone. Under the indirect light shading, the texture looks delicate and exquisite with the reflection of stainless steel, endowing visitors a feeling like recover their original simplicity.
There is no high partition in the seating area. The simple outline of the wavy wall body creates a relaxing atmosphere. The gentle winding curve provides customers with a chance to enjoy quiet time.
The matrix of modeling lamp based on cell particles is orderly distributed on the wall, presenting an extremely simple aesthetic feeling between virtuality and reality. Warm orange lights similar to the brand color pave a warm and healing space base to create a continuous and dynamic space experience for customers.
Climbing up the spiral staircase, we notice that the designer closes to nature by designing irregular shaped caves, connecting beams and curved walls, forming a changing scene with every step, and adding some metaphors about the future sense to the space.
The embedded window on the wall is like a prelude to the space. The mottled texture of the internal texture paint is full of the original beauty of the natural carving of a layer of space, and constitutes the spatial tension for customers.
Why are more people feeling lonely in their spiritual world? Advanced social products help us to perceive the world quickly and efficiently on the one hand, and pull people farther apart on the other. Based on the concept of returning to the origin of life, in this project, the designer builds a rhythmic and soft space with the images of cells and caves, creating a way for seeking inner freedom in the balance between ancient civilization and modern aesthetics.