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Fractal Findings

By : Mohawk Group

GRANDS PRIX DU DESIGN 18th edition

Discipline : Product

Categories : Industrial Design / Product - Architectural : Gold certification

Categories : Special Awards / Sustainable & Environmental Design : Silver certification

Fractal Findings is a groundbreaking carpet tile collection that unites science, art, and sustainability to redefine flooring design. Partnering with Dr. Richard Taylor of Fractals Research and 13&9 Design, the collection draws from nature’s fractal patterns to promote human well-being through “fractal fluency”—a scientific principle that demonstrates how mid-D value patterns found in nature can reduce stress and enhance cognitive comfort. These intricate visuals mimic organic complexity, offering more than aesthetics—they support a measurable sense of calm in high-traffic commercial interiors.

What sets Fractal Findings apart is its fusion of biophilic design and science-backed performance. Mohawk Group’s EcoFlex™ Matrix backing provides exceptional dimensional stability, enabling modular, seamless installation without transition strips. This system enhances design flexibility and efficiency, while ensuring long-term performance and ease of maintenance.

The benefits extend to both users and facility owners. Research shows that fractal-rich environments can reduce stress by up to 60%, improving occupant well-being, focus, and overall productivity. The modular tile format allows for selective replacement, minimizing costs and downtime. EcoFlex™ Matrix also reduces installation time and labor, and the use of ColorStrand® SD Nylon enhances stain and soil resistance—reducing cleaning needs and lifecycle costs.

Sustainability is at the core of Fractal Findings. The collection is Living Product Challenge Petal Certified, demonstrating a net-positive impact on carbon and water usage. It is Beyond Carbon Neutral, offsetting an additional 5% of embodied carbon. Made with at least 40% recycled content and fully PVC-free, EcoFlex™ Matrix supports Mohawk Group’s commitment to circularity through the ReCover Take Back Program. Manufactured in a US-based Living Site in Glasgow, Virginia, the product is Declare Red List Free and NSF 140 Gold Certified, contributing to healthier indoor environments. Fractal Findings also supports LEED, WELL, and Living Building Challenge certification goals.

Fractal Findings proves that the future of flooring lies in evidence-based design—where performance, sustainability, and human-centered aesthetics converge to shape smarter, healthier spaces.

Collaboration

Manufacturer : Mohawk Group

The project in images

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