abita • erige

Discipline : Communication & Branding

Categories : Communication Design / Website, Apps & UI / UX : Gold certification

Website for the entities abita & erige - (sister entities working respectively in the fields of construction and architecture)

abita & erige are driven by the same entrepreneurial vision: rigorous, human, and profoundly integral. From the start, our goal was clear: to design two distinct yet intimately linked sites, capable of conveying the coherence, trust, and complementarity that unite abita & erige — both in their practice and in the values of those who lead them.

We approached this project as a digital architecture work. At CMVP, an emerging digital firm, in close collaboration with Fred Robert, an experienced WordPress developer, we harnessed the power of the site builder Oxygen to push beyond the limits of traditional themes. This tool allowed us to build a customized structure, with fine control over global styles, shared components, and interactions, ensuring visual and functional continuity between the two sites, never mixing their identities.

The result is an immersive and refined UI/UX, where every design decision serves the purpose: to give space to projects, images, and expertise. Slow animations, deliberate spacing, and typographic hierarchy contribute to a calm, controlled, and lasting experience — reflecting the companies it represents.

Thus the site becomes a true reflection of the vision of the entrepreneurs behind abita & erige: a vision embedded in quality, transparency, and respect for the craft.

Finally, this project would not have the same reach without the initial work of Catherine Lemieux on brand identity. Her contribution, both sensitive and structuring — whose work was also submitted to the Grand Prix du Design — served as the foundation for the entire digital experience.

A project conceived as a team, with a single intention: to accurately translate what is being built, both in substance and vision.

*To fully appreciate the delicacy of the project, it is recommended to navigate both sites: https://erige.ca/ and https://abita.archi/. The quality of the work is mainly observed in the fluidity of animations and the highlighting of the brand image.*

The project in images