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TIJUANA City Brand
By : Freaner Creative - Ariel Freaner
GRANDS PRIX DU DESIGN – 17th edition
Discipline : Communication & Branding
Categories : Communication Design / Poster : Bronze Certification
Need: Tijuana needed a presence in San Diego and other areas in the United States and abroad to promote its industrial parks’ capabilities and services with a limited budget.
Solution: We created the outdoor campaign with the word TIJUANA, which was formed of all the services the industrial parks can provide in Tijuana —billboards placed in airports, trade shows, and business centers throughout critical cities in the United States.
Result: Increase awareness and consideration of the city of Tijuana to potential foreign investors.
Collaboration
