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ORAM - Brand Image Creation and Update
By : Maître D
GRANDS PRIX DU DESIGN – 16th edition
Discipline : Communication & Branding
Categories : Brand Design / Brand Identity Creation and Update
Categories : Brand Design / Logo Design : Silver Certification
For more than five decades, ORAM has been synonymous with excellence in the building industry. As the company celebrates its 50th anniversary, it is also proud to announce a modernization of its brand image and expanded service offering.
Under new management, ORAM has undergone a successful transition from plumbing to mechanical building systems. This move reflects the company’s commitment to meeting the evolving needs of its customers and has been made possible by its sound management practices. In fact, ORAM is a two-time winner of the Best Managed Companies program in 2021 and 2022.
The brand is everywhere: vehicles, tools, clothing, and signage. All projects carried out by ORAM bear its colours and display its distinctive logo. The goal is to make it visible, to show its scope. To disseminate important communications in the field, the organization computerizes its content using screens in the work cabins. The strategic use of technology ensures the transmission of information while limiting its environmental footprint.
ORAM consolidates its corporate culture through its unifying concept: « Together, we’re building excellence » and communicates its values and vision to its team, customers and partners. This motto illustrates the passion for work well done, the quality of its achievements and the relationships of trust built with its partners.
Collaboration