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Closed gate brochure | Greece
By : Michael Knipe
GRANDS PRIX DU DESIGN – 17th edition
Discipline : Student
Categories : Students work / Student - Graphic Design
The project I created was a travel brochure for a niche audience featuring three picturesque attractions that would appeal to them. I researched the location of Greece for visual elements that would create a motif for the brochure and photographs that could highlight the destination. I chose the Acropolis and the perspective created by the columns to create a motif that ran through the brochure; I wrote all the copy myself so that it could be tailored to a unique digital nomad (or working traveller) audience; my colours were representative of a bright, fun experience due to their complementary and saturated elements; and I created the typographic stylized first letter of Greece and the two EE’s are typographically joined in my ligature creation. I edited the photographs to combine with the motif, colour and typography to create an overall and inviting, cohesive spread. I hope the brochure draws a potential working digital nomad in to experience a unique Greek experience. My peers selected this project as one of the best in the class.