Share to
Cégep de Trois-Rivières’s Library Signage
By : Bélanger Branding Design ltée
GRANDS PRIX DU DESIGN – 17th edition
Discipline : Product
Categories : Industrial Design / Product - Signage : Bronze Certification
A library is a collection of words par excellence. In a way, signage is too: looking for direction, as well as pointing it out, is often done through the expression of one’s name and precisely chosen words.
For the Cégep de Trois-Rivières library project, Bélanger played on this link to develop signage that plays its role and helps create a place where words reign supreme. For it’s by raising them high and strong, in all letters and often in volume, that in this place of silence, identifications seem to whisper their location to those who read them.
Using the lines of sight naturally opened up by the venue’s inviting, light-filled architecture, the designers placed the indications for the various zones in such a way as to make them visible from afar. From the moment they enter the space, users can quickly find their way to their destination without getting lost in the aisles or getting in the way of the occupants.
The sober, minimalist design, visible yet discreet, leaves room for the favorite words of this place: those of books. The softness of the design also allows for the integration, where appropriate, of a partner identity; that of Desjardins, for example, for the collaborative spaces, elegantly complements the concept of identification without competing with the system as a whole.
Let’s also note that it’s not every day that a signage project plays its role without the use of a single directional arrow. It’s a peculiarity that presented itself naturally, allowing Bélanger to prove that showing the way can sometimes be done without pointing the finger. It’s another card up the sleeve of these projects in which architects and signage designers work together from the outset.
Understanding the particularities of the site and knowing how to use them to its advantage, Bélanger offers here a simple, identity-building ensemble that allows users of this studious space where calm reigns to find their way without a word… or almost!
Collaboration
