Hao SHAN

Associate Professor and Master's Supervisor, School of Art & Design, East China University of Science and Technology (a leading university in China)

Director, Brand Design Innovation Research Center

Head, Department of Visual Communication Design

Founder & Creative Director, CRE+ Design

Hao SHAN has nearly 20 years of professional experience in the fields of branding and visual design. A graduate of the École Supérieure d’Art de Limoges in France, he previously served as Art Director at Publicis Groupe (Paris Headquarters) and Visual Design Director at Thomson Group (France), where he led major design projects for internationally renowned brands including Nike, L’Oréal, Nestlé, Thomson, Dassault Aviation, Renault, Citroën, and Disney.

His design work has been recognized with numerous prestigious international awards, such as the Communication Arts Award of Excellence (USA), A' Design Award Gold Prize (Italy), Graphis Advertising Gold Award (USA), MUSE Creative Platinum Award (USA), and HOW International Design Award (USA).

Hao SHAN is frequently invited to serve on the jury panels of major global competitions, including the A' Design Award (Italy), London International Creative Competition (UK), TITAN Brand Awards, VEGA Digital Awards (USA), and New York Digital Art Awards. He is also a certified design expert for governmental visual projects in Shanghai and has participated in high-profile visual design reviews for the Shanghai International Film and Television Festival, World Expo Museum, Shanghai International Tourism Branding, and the WorldSkills Museum.