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Simple Plans","file":{"ID":36323,"id":36323,"title":"CTC.26-ELITE(LANDAU SIMPLE VERSION 4)-PRESENTATION","filename":"CTC.26-ELITE(LANDAU SIMPLE VERSION 4)-PRESENTATION.PDF","filesize":0,"url":"https:\/\/d2q6z78khxmx42.cloudfront.net\/2021\/01\/CTC.26-ELITE(LANDAU SIMPLE VERSION 4)-PRESENTATION.PDF","link":"https:\/\/int.design\/fr\/projets\/landau-ceratec\/ctc-26-elitelandau-simple-version-4-presentation\/","alt":"","author":"375","description":"","caption":"","name":"ctc-26-elitelandau-simple-version-4-presentation","status":"inherit","uploaded_to":31183,"date":"2021-01-06 19:55:15","modified":"2021-01-06 19:55:20","menu_order":0,"mime_type":"application\/pdf","type":"application","subtype":"pdf","icon":"https:\/\/int.design\/wp-includes\/images\/media\/document.png"}}],"optional_documents":[{"name":"Enseigne Laudau Simple","file":{"ID":36324,"id":36324,"title":"CTC.26&amp;22-PRESENTATION(LANDAU SIMPLE VERSION 4 AVEC SUPPORT A\u0300 ENSEIGNE)","filename":"CTC.26&22-PRESENTATION(LANDAU SIMPLE VERSION 4 AVEC SUPPORT A\u0300 ENSEIGNE).pdf","filesize":0,"url":"https:\/\/d2q6z78khxmx42.cloudfront.net\/2021\/01\/CTC.26&22-PRESENTATION(LANDAU SIMPLE VERSION 4 AVEC SUPPORT A\u0300 ENSEIGNE).pdf","link":"https:\/\/int.design\/fr\/projets\/landau-ceratec\/ctc-2622-presentationlandau-simple-version-4-avec-support-a-enseigne\/","alt":"","author":"375","description":"","caption":"","name":"ctc-2622-presentationlandau-simple-version-4-avec-support-a-enseigne","status":"inherit","uploaded_to":31183,"date":"2021-01-06 19:55:17","modified":"2021-01-06 19:55:20","menu_order":0,"mime_type":"application\/pdf","type":"application","subtype":"pdf","icon":"https:\/\/int.design\/wp-includes\/images\/media\/document.png"}}],"web_text":{"fr":"<p>Pr\u00e9sentoir Landau pour Ceratec<\/p>\n<p>Designer Anne C\u00f4t\u00e9,  a re\u00e7u le mandat de redessiner les pr\u00e9sentoirs existants pour Ceratec Surfaces, une entreprise canadienne de c\u00e9ramique qui produit et distribue de la c\u00e9ramique (70 ans).<br \/>\nAnne est heureuse de pr\u00e9senter le Landau pour la consid\u00e9ration du Grand Prix car il se d\u00e9marque. Anne a saisi cette opportunit\u00e9 de conception pour positionner Ceratec en tant que leader avec la prochaine g\u00e9n\u00e9ration de pr\u00e9sentoirs au design unique.<br \/>\nL\u2019 exp\u00e9rience d\u2019Anne en sc\u00e9nographie (Cirque du Soleil) a permise d\u2019utiliser des mat\u00e9riaux rarement utilis\u00e9s dans le monde des pr\u00e9sentations de carreaux. Le bois press\u00e9 stratifi\u00e9, le mat\u00e9riau commun utilis\u00e9 dans toute l&#39;industrie, avait ses limites quant \u00e0 la durabilit\u00e9 et \u00e9galement pour le raffinement du Design.<br \/>\nUn nouveau mat\u00e9riau \u00e9tait n\u00e9cessaire pour transmettre les arabesques pr\u00e9cises du dessin. Le pr\u00e9sentoir Landau a \u00e9t\u00e9 construit avec des feuilles de m\u00e9tal peintes, d\u00e9coup\u00e9es au laser pour introduire des formes courbes. L&#39;objectif \u00e9tait de pouvoir ex\u00e9cuter un design curviligne jamais vu dans l&#39;environnement froid et lourd, des angles carr\u00e9s du monde des pr\u00e9sentoirs de carreaux.<br \/>\nL&#39;\u00e9quipe d&#39;Anne a assur\u00e9 toutes les m\u00e9triques d&#39;ing\u00e9nierie et les demandes de fonctionnalit\u00e9s. Les d\u00e9taillants sont ravis d&#39;avoir ce nouveau Landau pour se diff\u00e9rencier de la concurrence. La r\u00e9ponse positive unanime des clients montre \u00e0 quel point le (bon) design peut rehausser l&#39;apparence de n&#39;importe quel secteur de l\u2019industrie.<\/p>\n","en":"<p>The Landau Display Design for Ceratec<\/p>\n<p>Designer Anne C\u00f4t\u00e9, working with COPP Marketing + Design, was given the mandate to redesign existing displays for Ceratec Surfaces, a Canadian ceramics company that produces and distributes ceramics for the past 70 years.<\/p>\n<p>Anne is pleased to present one of those displays named Landau for the consideration of the Grand Prix as it stands out in a crowd. Anne took this design opportunity to position Ceratec as a leader with the next generation of uniquely designed displays.<\/p>\n<p>Anne\u2019s experience in set design (Cirque du Soleil) called for materials not often used in the tile display world. Laminated pressed wood, the common material used throughout the industry, had limitations to durability and also for the design refinement. A new material was needed to convey the design\u2019s precise arabesques.<\/p>\n<p>The Landau display was built with powder coated metal using laser cutting to introduce curved shapes. The goal was to support a curvilinear design never seen in the square and sharp angles of the cold and heavy environment of tile displays.<\/p>\n<p>Anne\u2019s team assured all engineering metrics and functionality requests. Retailers are excited to have this new Landau to differentiate themselves from the competition.  Unanimous positive customer respond shows how much (good) Design can uplift the look of any Industry.<\/p>\n","original":""},"jury_text":[{"category":221,"fr":"<p>Bonjour aux membres du Jury,<\/p>\n<p>Pr\u00e9cisions du contexte du Landau.<\/p>\n<p>Le meuble de pr\u00e9sentation nomm\u00e9 Landau a \u00e9t\u00e9 cr\u00e9\u00e9 dans le cadre d\u2019un projet complet de renouvellement d\u2019image de marque ex\u00e9cut\u00e9 par COPP.<\/p>\n<p>COPP a repositionn\u00e9 Ceratec Surfaces avec un nouveau logo, un nouveau design de site web, une nouvelle empreinte commerciale de la Galerie 1949 et une nouvelle approche du march\u00e9 A&#038;D Commercial.<\/p>\n<p>En cons\u00e9quence, Ceratec s&#39;est hiss\u00e9 \u00e0 la 1\u00e8re place aupr\u00e8s des concessionnaires cibl\u00e9s. Les ventes ont notamment doubl\u00e9 chez les concessionnaires qui ont investi dans la Galerie1949 dans les six mois suivant l&#39;installation.<\/p>\n<p>Le Landau fait partie de la Galerie 1949.  Il peut \u00eatre simple ou double (plans fournis du simple). Aussi con\u00e7u dans le design, le landau peut porter des enseignes courtes ou allong\u00e9es. Il est modulable selon les besoins de l\u2019espace du d\u00e9taillant. <\/p>\n<p>Il s\u2019agit d\u2019un nouveau genre de pr\u00e9sentoir qui se d\u00e9marque dans l\u2019industrie des carreaux de c\u00e9ramique. <\/p>\n<p>Anne C\u00f4t\u00e9<br \/>\nCOPP Marketing + Design<\/p>\n","en":"<p>Greetings to the Jury\u2019s members,<\/p>\n<p>Details for the Landau\u2019s context.<\/p>\n<p>The display cabinet named Landau was created as part of a comprehensive branding renewal project executed by COPP.<\/p>\n<p>COPP repositioned Ceratec Surfaces with a new logo, a new website design, a new commercial footprint of the 1949 Gallery and a new approach to the A&#038;D Commercial market.<\/p>\n<p>As a result, Ceratec rose to 1st place among the targeted dealers. In particular, sales doubled at dealerships who invested in the 1949 Gallery within six months of installation.<\/p>\n<p>The Landau is part of the 1949 Gallery. It can be single or double (plans provided for the single model). Also conceived in the design, the Landau can carry short or elongated signs. It is malleable according to the needs of the retailer&#39;s space.<\/p>\n<p>This is a new kind of display stand that is making its mark in the ceramic tile industry.<\/p>\n<p>Anne Cote<br \/>\nCOPP Marketing + Design<\/p>\n","original":""}],"different_jury_text":false,"different_category_text":false},"laureats":[{"cat_id":221,"cat_id_laureat":1033,"laureat":"Certification Bronze"}],"contest_id":"1180","contest_title":"GRANDS PRIX DU DESIGN - 14e \u00e9dition","firms":[{"name":"Anne Cote Design","website":"annecotedesign.com","category":"Industrial Designer","category_tax":false,"category_label":null},{"name":"Pr\u00e9sentoir \u00c9lite","website":"https:\/\/elitestorefixture.com\/ca-fr\/","category":"","category_tax":false}],"user":{"email":"john.kocemba@coppmontreal.com","first_name":"John","last_name":"Koccemba"},"doc_texts_web":{"fr":"","en":""},"permalinks":{"fr":"https:\/\/int.design\/fr\/projets\/landau-ceratec\/","en":"https:\/\/int.design\/en\/projects\/landau-ceratec\/"},"titles":{"fr":"Landau Ceratec","en":"Landau Ceratec"},"wp_fields":[],"laravel_id":""},"_links":{"self":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/project\/31183","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/types\/project"}],"wp:attachment":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/media?parent=31183"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}