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Couvert de paroles de classiques, le sol en verre offre aux clients un aper\u00e7u de l\u2019effervescence qui les attend en bas.<br \/>\nAu bas de l\u2019escalier rouge, l&#39;exp\u00e9rience continue dans une Salle de Son o\u00f9 des panneaux acoustiques rouges 3D entourent les clients et une Salle des Miroirs o\u00f9 les paroles des Stones volent la vedette. Malgr\u00e9 la petite empreinte de ce b\u00e2timent \u00e2g\u00e9, son \u00e9tat existant a \u00e9t\u00e9 exploit\u00e9 pour faire d\u2019un espace auparavant inutilisable des \u00e9tapes cl\u00e9s du parcours clie<\/p>\n","en":"<p>RS No.9 Carnaby is the only flagship store for The Rolling Stones, located along iconic Carnaby Street, which has been the heartbeat of the West End of London\u2019s music, fashion, cultural scene for over 60 years.<br \/>\nThe store is located within a protected heritage building, so to respect the history of the fa\u00e7ade, the storefront is painted black, inspired by the iconic Stones song, creating a sophisticated, understated edifice identified only by \u201ctongue\u201d blade signs and tone-on-tone lettering.  Inside, the store comes to life with a full height video wall inspired by The Rolling Stones\u2019 No Filter Tour stage set that can adapt to host events. 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Malgr\u00e9 la petite empreinte de ce b\u00e2timent \u00e2g\u00e9, son \u00e9tat existant a \u00e9t\u00e9 exploit\u00e9 pour faire d\u2019un espace auparavant inutilisable des \u00e9tapes cl\u00e9s du parcours clie<\/p>\n","en":"<p>RS No.9 Carnaby is the only flagship store for The Rolling Stones, located along iconic Carnaby Street, which has been the heartbeat of the West End of London\u2019s music, fashion, cultural scene for over 60 years.<br \/>\nThe store is located within a protected heritage building, so to respect the history of the fa\u00e7ade, the storefront is painted black, inspired by the iconic Stones song, creating a sophisticated, understated edifice identified only by \u201ctongue\u201d blade signs and tone-on-tone lettering.  Inside, the store comes to life with a full height video wall inspired by The Rolling Stones\u2019 No Filter Tour stage set that can adapt to host events. In the windows is an art installation of a soundwave representing first verse of the song \u201cPaint It Black\u201d. The \u2018Paint It Black\u2019 theme is continued throughout the store with a muted palette of black and dark grey tiles, wood and metal finishes accented by pops of the exclusive Pantone Rolling Stones Red. Suspended U-bar fixtures can rotate and adapt to keep the store fresh. Customers get a glimpse of more excitement downstairs via the glass floor covered in classic song lyrics.<br \/>\nDown the iconic red stairs, the experience continues with a Sound Room where customers will be surrounded by red 3D acoustic panels and a Mirror Room where The Stones\u2019 lyrics steal the show. The age of the building made for a challengingly small footprint, and existing building conditions were leveraged to turn previously unusable space into key customer journey moments<\/p>\n","original":""}],"different_jury_text":false,"different_category_text":false},"laureats":[{"cat_id":200,"cat_id_laureat":1035,"laureat":"Certification Or"}],"contest_id":"1180","contest_title":"GRANDS PRIX DU DESIGN - 14e \u00e9dition","firms":[{"name":"GH+A Design","website":"www.ghadesign.com","category":"Designer d&#39;int\u00e9rieur","category_tax":false,"category_label":null},{"name":"Lightemotion","website":"lightemotion.ca","category":"\u00c9clairage","category_tax":false,"category_label":null},{"name":"The Anslow Partnership ","website":"https:\/\/anslowconsulting.co.uk\/","category":"Ing\u00e9nierie","category_tax":false,"category_label":null},{"name":"Clements Limited","website":"www.clementsretail.com","category":"Entrepreneur g\u00e9n\u00e9ral","category_tax":false,"category_label":null},{"name":"RMC Retail Limited","website":"","category":"Autre","category_tax":false,"category_label":null}],"user":{"email":"slabrecque@ghadesign.com","first_name":"Stephanie","last_name":"Labrecque"},"doc_texts_web":{"fr":"","en":""},"permalinks":{"fr":"https:\/\/int.design\/fr\/projets\/rs-no-9-carnaby\/","en":"https:\/\/int.design\/en\/projects\/rs-no-9-carnaby\/"},"titles":{"fr":"RS No.9 Carnaby","en":"RS No.9 Carnaby"},"wp_fields":[],"laravel_id":""},"_links":{"self":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/project\/30684","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/types\/project"}],"wp:attachment":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/media?parent=30684"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}