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EN","filename":"AngeSolarProject-ChagallEN.pdf","filesize":12406362,"url":"https:\/\/d2q6z78khxmx42.cloudfront.net\/2024\/04\/AngeSolarProject-ChagallEN.pdf","link":"https:\/\/int.design\/fr\/projets\/ange\/ange-solar-project-chagall-en\/","alt":"","author":"6502","description":"","caption":"","name":"ange-solar-project-chagall-en","status":"inherit","uploaded_to":135041,"date":"2024-04-12 23:05:47","modified":"2024-04-12 23:08:26","menu_order":0,"mime_type":"application\/pdf","type":"application","subtype":"pdf","icon":"https:\/\/int.design\/wp-includes\/images\/media\/document.png"}}],"optional_documents":false,"web_text":{"fr":"","en":"","original":"<p>Chagall ne se contente pas de cr\u00e9er des espaces. Notre expertise s\u2019\u00e9tend \u00e0 donner vie \u00e0 l\u2019image de marque d\u2019une entreprise dans son environnement.<\/p>\n<p><strong>Un d\u00e9fi audacieux : sublimer l\u2019essence d\u2019une marque<\/strong><br \/>\nLorsque l\u2019entreprise europ\u00e9enne renomm\u00e9e, Ange, nous a sollicit\u00e9s pour son implantation sur le march\u00e9 canadien, nous avons compris l\u2019enjeu : cr\u00e9er un espace qui capture l\u2019essence m\u00eame de la marque tout en s\u2019adaptant aux attentes et aux codes du nouveau contexte.<\/p>\n<p>Notre approche holistique a permis de concevoir un espace o\u00f9 chaque d\u00e9tail raconte une histoire. Inspir\u00e9s par l\u2019h\u00e9ritage d\u2019Ange et les tendances du march\u00e9 canadien, nous avons d\u00e9velopp\u00e9 un concept unique alliant tradition et modernit\u00e9.<br \/>\nDes mat\u00e9riaux durables<\/p>\n<p>Le choix des mat\u00e9riaux \u00e9tait crucial pour cr\u00e9er une ambiance \u00e0 la fois chaleureuse et raffin\u00e9e. Le m\u00e9thacrylate de m\u00e9thyle, un rev\u00eatement de sol \u00e0 la fois r\u00e9sistant et esth\u00e9tique, habille le laboratoire de cuisine, tandis que la c\u00e9ramique murale assure hygi\u00e8ne et durabilit\u00e9. Des touches de bois et de m\u00e9tal viennent apporter une modernit\u00e9 \u00e9l\u00e9gante \u00e0 l\u2019ensemble.<\/p>\n<p><strong>Un agencement pens\u00e9 pour le client<\/strong><br \/>\nL\u2019agencement de la boulangerie a \u00e9t\u00e9 con\u00e7u pour maximiser l\u2019exp\u00e9rience client tout en r\u00e9pondant aux exigences op\u00e9rationnelles. Une s\u00e9quence fluide de zones fonctionnelles se dessine, chaque espace \u00e9tant d\u00e9fini par des \u00e9l\u00e9ments architecturaux distinctifs.<\/p>\n<p>L\u2019\u00e9clairage met en valeur les produits et cr\u00e9e une atmosph\u00e8re immersive. Des mobiliers sp\u00e9cialement con\u00e7us pour la pr\u00e9sentation des viennoiseries et p\u00e2tisseries invitent \u00e0 la d\u00e9couverte.<\/p>\n<p><strong>Un d\u00e9fi technique transform\u00e9 en opportunit\u00e9<\/strong><br \/>\nLa pr\u00e9sence de grandes fen\u00eatres constituait un d\u00e9fi. Pour y r\u00e9pondre, des retomb\u00e9es architecturales suspendues ont \u00e9t\u00e9 cr\u00e9\u00e9es afin d\u2019ajouter une volum\u00e9trie \u00e0 l\u2019espace, de fournir un \u00e9l\u00e9ment signature et d\u2019int\u00e9grer l\u2019\u00e9clairage de mani\u00e8re \u00e9l\u00e9gante et fonctionnelle.<\/p>\n<p>De plus, un \u00e9l\u00e9ment architectural en forme d\u2019aur\u00e9ole a \u00e9t\u00e9 ajout\u00e9 pour rappeler l\u2019image de marque de la boulangerie.<br \/>\nStimuler les achats et optimiser l\u2019exp\u00e9rience<\/p>\n<p>Des techniques de merchandising innovantes ont \u00e9t\u00e9 mises en place pour encourager les achats impulsifs et mettre en valeur l\u2019attrait visuel des produits.<\/p>\n<p>Malgr\u00e9 des contraintes budg\u00e9taires, l\u2019approche int\u00e9gr\u00e9e de Chagall a permis de cr\u00e9er un environnement exceptionnel. L\u2019internalisation du processus de conception et de r\u00e9alisation a optimis\u00e9 les ressources et garanti un haut niveau de qualit\u00e9 et d\u2019innovation.<\/p>\n<p>Depuis 2018, notre collaboration avec Ange s\u2019est traduite par 8 projets r\u00e9alis\u00e9s, 3 en cours et plusieurs \u00e0 venir.<\/p>\n"},"jury_text":[{"category":3727,"fr":"","en":"","original":"<p>Ange, une entreprise europ\u00e9enne, a sollicit\u00e9 Chagall pour l\u2019int\u00e9gration de sa boulangerie sur le march\u00e9 canadien. Notre d\u00e9fi ? Transcender les fronti\u00e8res culturelles tout en pr\u00e9servant l\u2019essence m\u00eame de la marque Ange dans ce nouveau contexte.<\/p>\n<p><strong>Harmonie esth\u00e9tique et fonctionnelle<\/strong><br \/>\nEn nous inspirant de l\u2019histoire de la marque et en faisant une \u00e9tude de march\u00e9, nous avons cr\u00e9\u00e9 une exp\u00e9rience visuelle captivante o\u00f9 des \u00e9l\u00e9ments architecturaux \u00e9l\u00e9gants se marient harmonieusement avec des d\u00e9tails modernes et \u00e9pur\u00e9s. L\u2019objectif \u00e9tait de capturer l\u2019essence m\u00eame de l\u2019exp\u00e9rience Ange tout en r\u00e9pondant aux attentes esth\u00e9tiques et fonctionnelles du march\u00e9 canadien.<\/p>\n<p><strong>S\u00e9lection raffin\u00e9e des mat\u00e9riaux<\/strong><br \/>\nLe choix des mat\u00e9riaux \u00e9tait crucial pour cr\u00e9er cette ambiance, tout en garantissant la durabilit\u00e9 et la fonctionnalit\u00e9 de l\u2019espace.<\/p>\n<p>Dans le laboratoire de cuisine, o\u00f9 la fonctionnalit\u00e9 et l\u2019hygi\u00e8ne sont primordiales, nous avons choisi le m\u00e9thacrylate de m\u00e9thyle comme rev\u00eatement de sol pour son excellente r\u00e9sistance aux chocs, ainsi que pour sa capacit\u00e9 \u00e0 maintenir son aspect esth\u00e9tique m\u00eame dans des conditions d\u2019utilisation intensives.<\/p>\n<p>Nous avons ajout\u00e9 une c\u00e9ramique sp\u00e9cifique sur les murs du laboratoire, non seulement pour des raisons esth\u00e9tiques, mais aussi pour sa fonctionnalit\u00e9. Cette surface est facile \u00e0 nettoyer et r\u00e9sistante, ce qui est essentiel dans un environnement de production alimentaire. Nous nous sommes assur\u00e9s de rendre le laboratoire de cuisine visible aux clients pour mettre en avant le c\u00f4t\u00e9 artisanal et authentique de la pr\u00e9paration des produits.<\/p>\n<p><strong>Disposition strat\u00e9gique de l\u2019espace<\/strong><br \/>\nL\u2019agencement de la boulangerie Ange a \u00e9t\u00e9 pens\u00e9 pour maximiser l\u2019exp\u00e9rience client tout en r\u00e9pondant aux exigences op\u00e9rationnelles. Une s\u00e9quence fluide de zones fonctionnelles se dessine, chaque espace \u00e9tant d\u00e9fini par des \u00e9l\u00e9ments architecturaux distinctifs. L\u2019objectif : guider intuitivement les clients et cr\u00e9er une atmosph\u00e8re immersive et engageante.<br \/>\nRespectant la volont\u00e9 du client de conserver quelques luminaires originaux, une structure m\u00e9tallique innovante a \u00e9t\u00e9 con\u00e7ue. Cette structure fournit un support pour ces luminaires, qui, eux, sont essentiels pour la mise en valeur des produits, tout en offrant un support flexible pour les affiches promotionnelles, facilitant ainsi les op\u00e9rations quotidiennes. Cette solution pr\u00e9serve l\u2019identit\u00e9 visuelle de la marque tout en dynamisant l\u2019espace.<\/p>\n<p>La pr\u00e9sence de grandes fen\u00eatres constituait aussi un d\u00e9fi. Des retomb\u00e9es architecturales suspendues ont \u00e9t\u00e9 cr\u00e9\u00e9es pour ajouter une volum\u00e9trie \u00e0 l\u2019espace, un \u00e9l\u00e9ment signature et aussi pour int\u00e9grer l\u2019\u00e9clairage de mani\u00e8re \u00e9l\u00e9gante et fonctionnelle. Un \u00e9l\u00e9ment architectural en forme d\u2019aur\u00e9ole rappelle l\u2019image de marque de la boulangerie.<\/p>\n<p><strong>Stimulation des achats<\/strong><br \/>\nPour encourager les achats impulsifs et optimiser le panier d\u2019achat, Chagall a int\u00e9gr\u00e9 des mobiliers sp\u00e9cialement con\u00e7us pour la pr\u00e9sentation de produits promotionnels et produits alimentaires, positionn\u00e9s strat\u00e9giquement entre la zone de service et les espaces salle \u00e0 manger, favorisant ainsi la mise en march\u00e9.<\/p>\n<p>Malgr\u00e9 des contraintes budg\u00e9taires, l\u2019approche int\u00e9gr\u00e9e de Chagall a permis de cr\u00e9er un environnement fonctionnel et \u00e0 l\u2019image des boulangeries Ange. L\u2019internalisation du processus de conception et de r\u00e9alisation a optimis\u00e9 les ressources et garanti un haut niveau de qualit\u00e9.<\/p>\n<p>Depuis 2018, une collaboration fructueuse avec Ange : 8 projets r\u00e9alis\u00e9s, 3 en cours et plusieurs \u00e0 venir!<\/p>\n"}],"different_jury_text":true,"different_category_text":false},"laureats":[{"cat_id":3727,"cat_id_laureat":4023,"laureat":"Certification bronze"}],"contest_id":"119061","contest_title":"GRANDS PRIX DU DESIGN \u2013 17e \u00e9dition","firms":[],"user":{"email":"mmenard@groupechagall.ca","first_name":"Marjolaine","last_name":"M\u00e9nard"},"doc_texts_web":{"fr":"<p>Chagall ne se contente pas de cr\u00e9er des espaces. Notre expertise s\u2019\u00e9tend \u00e0 donner vie \u00e0 l\u2019image de marque d\u2019une entreprise dans son environnement.<\/p>\n<p><strong>Un d\u00e9fi audacieux : sublimer l\u2019essence d\u2019une marque<\/strong><br \/>\nLorsque l\u2019entreprise europ\u00e9enne renomm\u00e9e, Ange, nous a sollicit\u00e9s pour son implantation sur le march\u00e9 canadien, nous avons compris l\u2019enjeu : cr\u00e9er un espace qui capture l\u2019essence m\u00eame de la marque tout en s\u2019adaptant aux attentes et aux codes du nouveau contexte.<\/p>\n<p>Notre approche holistique a permis de concevoir un espace o\u00f9 chaque d\u00e9tail raconte une histoire. Inspir\u00e9s par l\u2019h\u00e9ritage d\u2019Ange et les tendances du march\u00e9 canadien, nous avons d\u00e9velopp\u00e9 un concept unique alliant tradition et modernit\u00e9.<br \/>\nDes mat\u00e9riaux durables<\/p>\n<p>Le choix des mat\u00e9riaux \u00e9tait crucial pour cr\u00e9er une ambiance \u00e0 la fois chaleureuse et raffin\u00e9e. Le m\u00e9thacrylate de m\u00e9thyle, un rev\u00eatement de sol \u00e0 la fois r\u00e9sistant et esth\u00e9tique, habille le laboratoire de cuisine, tandis que la c\u00e9ramique murale assure hygi\u00e8ne et durabilit\u00e9. Des touches de bois et de m\u00e9tal viennent apporter une modernit\u00e9 \u00e9l\u00e9gante \u00e0 l\u2019ensemble.<\/p>\n<p><strong>Un agencement pens\u00e9 pour le client<\/strong><br \/>\nL\u2019agencement de la boulangerie a \u00e9t\u00e9 con\u00e7u pour maximiser l\u2019exp\u00e9rience client tout en r\u00e9pondant aux exigences op\u00e9rationnelles. Une s\u00e9quence fluide de zones fonctionnelles se dessine, chaque espace \u00e9tant d\u00e9fini par des \u00e9l\u00e9ments architecturaux distinctifs.<\/p>\n<p>L\u2019\u00e9clairage met en valeur les produits et cr\u00e9e une atmosph\u00e8re immersive. Des mobiliers sp\u00e9cialement con\u00e7us pour la pr\u00e9sentation des viennoiseries et p\u00e2tisseries invitent \u00e0 la d\u00e9couverte.<\/p>\n<p><strong>Un d\u00e9fi technique transform\u00e9 en opportunit\u00e9<\/strong><br \/>\nLa pr\u00e9sence de grandes fen\u00eatres constituait un d\u00e9fi. Pour y r\u00e9pondre, des retomb\u00e9es architecturales suspendues ont \u00e9t\u00e9 cr\u00e9\u00e9es afin d\u2019ajouter une volum\u00e9trie \u00e0 l\u2019espace, de fournir un \u00e9l\u00e9ment signature et d\u2019int\u00e9grer l\u2019\u00e9clairage de mani\u00e8re \u00e9l\u00e9gante et fonctionnelle.<\/p>\n<p>De plus, un \u00e9l\u00e9ment architectural en forme d\u2019aur\u00e9ole a \u00e9t\u00e9 ajout\u00e9 pour rappeler l\u2019image de marque de la boulangerie.<br \/>\nStimuler les achats et optimiser l\u2019exp\u00e9rience<\/p>\n<p>Des techniques de merchandising innovantes ont \u00e9t\u00e9 mises en place pour encourager les achats impulsifs et mettre en valeur l\u2019attrait visuel des produits.<\/p>\n<p>Malgr\u00e9 des contraintes budg\u00e9taires, l\u2019approche int\u00e9gr\u00e9e de Chagall a permis de cr\u00e9er un environnement exceptionnel. L\u2019internalisation du processus de conception et de r\u00e9alisation a optimis\u00e9 les ressources et garanti un haut niveau de qualit\u00e9 et d\u2019innovation.<\/p>\n<p>Depuis 2018, notre collaboration avec Ange s\u2019est traduite par 8 projets r\u00e9alis\u00e9s, 3 en cours et plusieurs \u00e0 venir.<\/p>\n","en":"<p>Chagall doesn&rsquo;t just create spaces. Our expertise extends to bringing to life a company&rsquo;s brand image in its environment.<\/p>\n<p><strong>A daring challenge: sublimating a brand&rsquo;s essence<\/strong><br \/>\nWhen the renowned European company, Ange, approached us to set up operations in the Canadian market, we understood the challenge: to create a space that captures the very essence of the brand while adapting to the expectations and codes of the new context.<\/p>\n<p>Our holistic approach enabled us to design a space where every detail tells a story. Inspired by Ange&rsquo;s heritage and Canadian market trends, we developed a unique concept combining tradition and modernity.<br \/>\nSustainable materials<\/p>\n<p>The choice of materials was crucial to creating an ambience that was both warm and refined. Methyl methacrylate, a floor covering that is both resistant and aesthetically pleasing, dresses the kitchen laboratory, while ceramic wall tiles ensure hygiene and durability. Touches of wood and metal bring an elegant modernity to the ensemble.<\/p>\n<p><strong>A layout designed with the customer in mind<\/strong><br \/>\nThe bakery&rsquo;s layout has been designed to maximize the customer&rsquo;experience while meeting operational requirements. A fluid sequence of functional zones emerges, each space defined by distinctive architectural elements.<\/p>\n<p>Lighting highlights products and creates an immersive atmosphere. Furnishings specially designed for the presentation of viennoiseries and pastries invite discovery.<\/p>\n<p>This is the perfect setting for a new challenge.<\/p>\n<p><strong>A technical challenge turned into an opportunity<\/strong><br \/>\nThe presence of large windows presented a challenge. In response, suspended architectural spinoffs were created to add volumetry to the space, provide a signature element and integrate lighting in an elegant and functional way.<\/p>\n<p>In addition, a halo-shaped architectural element was added to recall the bakery&rsquo;s brand image.<br \/>\nStimulating purchases and optimizing the experience<\/p>\n<p>Innovative merchandising techniques have been implemented to encourage impulse purchases and highlight the products&rsquo;visual appeal.<\/p>\n<p>Despite budget constraints, Chagall&rsquo;s integrated approach created an exceptional environment. The internalization of the design and production process optimized resources and guaranteed a high level of quality and innovation.<\/p>\n<p>At the same time, Chagall&rsquo;s integrated approach made it possible to create an exceptional environment.<\/p>\n<p>Since 2018, our collaboration with Ange has resulted in 8 completed projects, 3 in progress and several to come.<\/p>\n"},"permalinks":{"fr":"https:\/\/int.design\/fr\/projets\/ange\/","en":"https:\/\/int.design\/en\/projects\/ange\/"},"titles":{"fr":"Ange","en":"Ange"},"wp_fields":[],"laravel_id":""},"_links":{"self":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/project\/135041","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/types\/project"}],"wp:attachment":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/media?parent=135041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}