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Sp\u00e9cialement con\u00e7u pour les \u0153ufs de sp\u00e9cialit\u00e9 tels que bio, en libert\u00e9, etc., ce nouvel emballage offre de nombreux avantages pour les produits \u00e0 valeur ajout\u00e9e.<\/p>\n<p><strong>Un design unique<\/strong><\/p>\n<p>Notre mission en tant que concepteurs \u00e9tait de cr\u00e9er une connexion \u00e9motionnelle entre les utilisateurs et la marque en offrant une exp\u00e9rience positive du produit.<\/p>\n<p>Des recherches approfondies et des tests utilisateurs significatifs ont \u00e9t\u00e9 entrepris pour garantir une compr\u00e9hension approfondie de tous les besoins et aspects du produit, validant ainsi les derni\u00e8res it\u00e9rations de la solution propos\u00e9e.<\/p>\n<p>L\u2019effet \u00ab wow \u00bb et attractif d\u2019un emballage \u00e0 \u0153ufs repose sur la visibilit\u00e9 de l\u2019\u00e9tat des \u0153ufs. Chacun des 12 \u0153ufs est visible sans avoir \u00e0 ouvrir l\u2019emballage, pr\u00e9servant ainsi la lisibilit\u00e9 des informations imprim\u00e9es sur le produit.<\/p>\n<p>Le plateau profond en p\u00e2te moul\u00e9e fait de fibres 100% recycl\u00e9es, qui \u00e9pouse la forme des \u0153ufs pour pr\u00e9venir tout impact, constitue la base de l\u2019emballage pour 12 \u0153ufs. Pour les r\u00e9cup\u00e9rer, l\u2019utilisateur n\u2019a qu\u2019\u00e0 faire glisser le plateau hors d\u2019un manchon fait de mati\u00e8res recycl\u00e9es \u00e0 100%, en le tirant l\u00e9g\u00e8rement pour acc\u00e9der aux premiers \u0153ufs des deux c\u00f4t\u00e9s, puis davantage pour atteindre ceux au centre du plateau.<\/p>\n<p>Pour le transformateur, le plateau profond est g\u00e9n\u00e9rique, sans inscription, permettant d\u2019emballer tous types d\u2019\u0153ufs et de diff\u00e9rents calibres. Il est ensuite envelopp\u00e9 d\u2019un manchon en carton fabriqu\u00e9 \u00e0 partir de fibres recycl\u00e9es, renfor\u00e7ant l\u2019emballage tout en offrant quatre faces de marquage hautement personnalisables en mati\u00e8re de design et de d\u00e9coupe. Le nouvel emballage est disponible \u00e0 un prix comp\u00e9titif et s\u2019int\u00e8gre facilement aux op\u00e9rations quotidiennes des transformateurs. Le plateau unique en p\u00e2te moul\u00e9e pr\u00e9sente une efficacit\u00e9 logistique remarquable, g\u00e9n\u00e9rant un gain d\u2019espace de 42 %<a href=\"#_ftn1\" name=\"_ftnref1\">[1]<\/a> dans l\u2019entrep\u00f4t et am\u00e9liorant la gestion des SKU.<\/p>\n<p>Les manchons imprim\u00e9s, sp\u00e9cifiques aux divers types d\u2019\u0153ufs, sont livr\u00e9s \u00e0 plat et mis en forme de mani\u00e8re automatis\u00e9e directement sur la ligne de production. Pour les d\u00e9taillants, le nouveau manchon imprim\u00e9 offre une surface de marquage suppl\u00e9mentaire de 116%<a href=\"#_ftn2\" name=\"_ftnref2\">[1]<\/a>, amplifiant son impact sur les \u00e9talages, notamment sur les faces lat\u00e9rales.<\/p>\n<p>Cet emballage \u00e9cocon\u00e7u, est recyclable et r\u00e9pond aux attentes des consommateurs en mati\u00e8re d\u2019emballage durable. Le consommateur n\u2019a pas \u00e0 ressentir de culpabilit\u00e9 en jetant son emballage, car il peut le d\u00e9poser simplement dans le bac de recyclage, assur\u00e9 qu\u2019il sera ad\u00e9quatement r\u00e9cup\u00e9r\u00e9 par les infrastructures existantes en Am\u00e9rique du Nord.<\/p>\n<p>La robustesse am\u00e9lior\u00e9e, valid\u00e9e en laboratoire, permet de r\u00e9duire les pertes et les d\u00e9chets par rapport aux emballages de p\u00e2te moul\u00e9e avec couvercle en carton. Cette innovation est prot\u00e9g\u00e9e par un brevet d\u2019invention pour le plateau en p\u00e2te moul\u00e9e et par deux dessins industriels pour le manchon et le plateau.<\/p>\n<p>Enfin, des produits en conformit\u00e9 avec les normes ESG et le service de gestion des mati\u00e8res r\u00e9siduelles de Cascades CR+, offrant une approche circulaire aux solutions de recyclage, assistent les transformateurs et les d\u00e9taillants dans le respect de leurs engagements en mati\u00e8re de d\u00e9veloppement durable.<\/p>\n<p><a href=\"#_ftnref1\" name=\"_ftn1\">[1]<\/a> Par rapport aux emballages de la comp\u00e9tition<\/p>\n"},"jury_text":[{"category":3836,"fr":"","en":"","original":"<p>Cascades Frais GUARD EnVision<sup>MD<\/sup> r\u00e9volutionne l\u2019emballage des \u0153ufs avec une conception novatrice, d\u00e9passant largement la simple fonction de protection. Sp\u00e9cialement con\u00e7u pour les \u0153ufs de sp\u00e9cialit\u00e9 tels que bio, en libert\u00e9, etc., ce nouvel emballage offre de nombreux avantages pour les produits \u00e0 valeur ajout\u00e9e.<\/p>\n<p><strong>Un design unique<\/strong><\/p>\n<p>Notre mission en tant que concepteurs \u00e9tait de cr\u00e9er une connexion \u00e9motionnelle entre les utilisateurs et la marque en offrant une exp\u00e9rience positive du produit.<\/p>\n<p>Des recherches approfondies et des tests utilisateurs significatifs ont \u00e9t\u00e9 entrepris pour garantir une compr\u00e9hension approfondie de tous les besoins et aspects du produit, validant ainsi les derni\u00e8res it\u00e9rations de la solution propos\u00e9e.<\/p>\n<p>L\u2019effet \u00ab wow \u00bb et attractif d\u2019un emballage \u00e0 \u0153ufs repose sur la visibilit\u00e9 de l\u2019\u00e9tat des \u0153ufs. Chacun des 12 \u0153ufs est visible sans avoir \u00e0 ouvrir l\u2019emballage, pr\u00e9servant ainsi la lisibilit\u00e9 des informations imprim\u00e9es sur le produit.<\/p>\n<p>Le plateau profond en p\u00e2te moul\u00e9e fait de fibres 100% recycl\u00e9es, qui \u00e9pouse la forme des \u0153ufs pour pr\u00e9venir tout impact, constitue la base de l\u2019emballage pour 12 \u0153ufs. Pour les r\u00e9cup\u00e9rer, l\u2019utilisateur n\u2019a qu\u2019\u00e0 faire glisser le plateau hors d\u2019un manchon fait de mati\u00e8res recycl\u00e9es \u00e0 100%, en le tirant l\u00e9g\u00e8rement pour acc\u00e9der aux premiers \u0153ufs des deux c\u00f4t\u00e9s, puis davantage pour atteindre ceux au centre du plateau.<\/p>\n<p>Pour le transformateur, le plateau profond est g\u00e9n\u00e9rique, sans inscription, permettant d\u2019emballer tous types d\u2019\u0153ufs et de diff\u00e9rents calibres. Il est ensuite envelopp\u00e9 d\u2019un manchon en carton fabriqu\u00e9 \u00e0 partir de fibres recycl\u00e9es, renfor\u00e7ant l\u2019emballage tout en offrant quatre faces de marquage hautement personnalisables en mati\u00e8re de design et de d\u00e9coupe. Le nouvel emballage est disponible \u00e0 un prix comp\u00e9titif et s\u2019int\u00e8gre facilement aux op\u00e9rations quotidiennes des transformateurs. Le plateau unique en p\u00e2te moul\u00e9e pr\u00e9sente une efficacit\u00e9 logistique remarquable, g\u00e9n\u00e9rant un gain d\u2019espace de 42 %<a href=\"#_ftn1\" name=\"_ftnref1\">[1]<\/a> dans l\u2019entrep\u00f4t et am\u00e9liorant la gestion des SKU.<\/p>\n<p>Les manchons imprim\u00e9s, sp\u00e9cifiques aux divers types d\u2019\u0153ufs, sont livr\u00e9s \u00e0 plat et mis en forme de mani\u00e8re automatis\u00e9e directement sur la ligne de production. Pour les d\u00e9taillants, le nouveau manchon imprim\u00e9 offre une surface de marquage suppl\u00e9mentaire de 116%<a href=\"#_ftn2\" name=\"_ftnref2\">[1]<\/a>, amplifiant son impact sur les \u00e9talages, notamment sur les faces lat\u00e9rales.<\/p>\n<p>Cet emballage \u00e9cocon\u00e7u, est recyclable et r\u00e9pond aux attentes des consommateurs en mati\u00e8re d\u2019emballage durable. Le consommateur n\u2019a pas \u00e0 ressentir de culpabilit\u00e9 en jetant son emballage, car il peut le d\u00e9poser simplement dans le bac de recyclage, assur\u00e9 qu\u2019il sera ad\u00e9quatement r\u00e9cup\u00e9r\u00e9 par les infrastructures existantes en Am\u00e9rique du Nord.<\/p>\n<p>La robustesse am\u00e9lior\u00e9e, valid\u00e9e en laboratoire, permet de r\u00e9duire les pertes et les d\u00e9chets par rapport aux emballages de p\u00e2te moul\u00e9e avec couvercle en carton. Cette innovation est prot\u00e9g\u00e9e par un brevet d\u2019invention pour le plateau en p\u00e2te moul\u00e9e et par deux dessins industriels pour le manchon et le plateau.<\/p>\n<p>Enfin, des produits en conformit\u00e9 avec les normes ESG et le service de gestion des mati\u00e8res r\u00e9siduelles de Cascades CR+, offrant une approche circulaire aux solutions de recyclage, assistent les transformateurs et les d\u00e9taillants dans le respect de leurs engagements en mati\u00e8re de d\u00e9veloppement durable.<\/p>\n<p><a href=\"#_ftnref1\" name=\"_ftn1\">[1]<\/a> Par rapport aux emballages de la comp\u00e9tition<\/p>\n"}],"different_jury_text":false,"different_category_text":false},"laureats":[{"cat_id":3836,"cat_id_laureat":4026,"laureat":"Laur\u00e9at Platine"}],"contest_id":"119061","contest_title":"GRANDS PRIX DU DESIGN \u2013 17e \u00e9dition","firms":[{"name":"Alto Design inc.","website":"www.alto-design.com","category":"","category_tax":2748,"category_label":"Designer industriel"},{"name":"Cascades","website":"https:\/\/www.cascades.com\/fr\/produits-services\/emballages\/alimentaires\/emballages-oeufs\/envision","category":"","category_tax":2754,"category_label":"Manufacturier"}],"user":{"email":"ajette@alto-design.com","first_name":"Anick","last_name":"Jett\u00e9"},"doc_texts_web":{"fr":"<p>Cascades Frais GUARD EnVision<sup>MD<\/sup> r\u00e9volutionne l\u2019emballage des \u0153ufs avec une conception novatrice, d\u00e9passant largement la simple fonction de protection. Sp\u00e9cialement con\u00e7u pour les \u0153ufs de sp\u00e9cialit\u00e9 tels que bio, en libert\u00e9, etc., ce nouvel emballage offre de nombreux avantages pour les produits \u00e0 valeur ajout\u00e9e.<\/p>\n<p><strong>Un design unique<\/strong><\/p>\n<p>Notre mission en tant que concepteurs \u00e9tait de cr\u00e9er une connexion \u00e9motionnelle entre les utilisateurs et la marque en offrant une exp\u00e9rience positive du produit.<\/p>\n<p>Des recherches approfondies et des tests utilisateurs significatifs ont \u00e9t\u00e9 entrepris pour garantir une compr\u00e9hension approfondie de tous les besoins et aspects du produit, validant ainsi les derni\u00e8res it\u00e9rations de la solution propos\u00e9e.<\/p>\n<p>L\u2019effet \u00ab wow \u00bb et attractif d\u2019un emballage \u00e0 \u0153ufs repose sur la visibilit\u00e9 de l\u2019\u00e9tat des \u0153ufs. Chacun des 12 \u0153ufs est visible sans avoir \u00e0 ouvrir l\u2019emballage, pr\u00e9servant ainsi la lisibilit\u00e9 des informations imprim\u00e9es sur le produit.<\/p>\n<p>Le plateau profond en p\u00e2te moul\u00e9e fait de fibres 100% recycl\u00e9es, qui \u00e9pouse la forme des \u0153ufs pour pr\u00e9venir tout impact, constitue la base de l\u2019emballage pour 12 \u0153ufs. Pour les r\u00e9cup\u00e9rer, l\u2019utilisateur n\u2019a qu\u2019\u00e0 faire glisser le plateau hors d\u2019un manchon fait de mati\u00e8res recycl\u00e9es \u00e0 100%, en le tirant l\u00e9g\u00e8rement pour acc\u00e9der aux premiers \u0153ufs des deux c\u00f4t\u00e9s, puis davantage pour atteindre ceux au centre du plateau.<\/p>\n<p>Pour le transformateur, le plateau profond est g\u00e9n\u00e9rique, sans inscription, permettant d\u2019emballer tous types d\u2019\u0153ufs et de diff\u00e9rents calibres. Il est ensuite envelopp\u00e9 d\u2019un manchon en carton fabriqu\u00e9 \u00e0 partir de fibres recycl\u00e9es, renfor\u00e7ant l\u2019emballage tout en offrant quatre faces de marquage hautement personnalisables en mati\u00e8re de design et de d\u00e9coupe. Le nouvel emballage est disponible \u00e0 un prix comp\u00e9titif et s\u2019int\u00e8gre facilement aux op\u00e9rations quotidiennes des transformateurs. Le plateau unique en p\u00e2te moul\u00e9e pr\u00e9sente une efficacit\u00e9 logistique remarquable, g\u00e9n\u00e9rant un gain d\u2019espace de 42 %<a href=\"#_ftn1\" name=\"_ftnref1\">[1]<\/a> dans l\u2019entrep\u00f4t et am\u00e9liorant la gestion des SKU.<\/p>\n<p>Les manchons imprim\u00e9s, sp\u00e9cifiques aux divers types d\u2019\u0153ufs, sont livr\u00e9s \u00e0 plat et mis en forme de mani\u00e8re automatis\u00e9e directement sur la ligne de production. Pour les d\u00e9taillants, le nouveau manchon imprim\u00e9 offre une surface de marquage suppl\u00e9mentaire de 116%<a href=\"#_ftn2\" name=\"_ftnref2\">[1]<\/a>, amplifiant son impact sur les \u00e9talages, notamment sur les faces lat\u00e9rales.<\/p>\n<p>Cet emballage \u00e9cocon\u00e7u, est recyclable et r\u00e9pond aux attentes des consommateurs en mati\u00e8re d\u2019emballage durable. Le consommateur n\u2019a pas \u00e0 ressentir de culpabilit\u00e9 en jetant son emballage, car il peut le d\u00e9poser simplement dans le bac de recyclage, assur\u00e9 qu\u2019il sera ad\u00e9quatement r\u00e9cup\u00e9r\u00e9 par les infrastructures existantes en Am\u00e9rique du Nord.<\/p>\n<p>La robustesse am\u00e9lior\u00e9e, valid\u00e9e en laboratoire, permet de r\u00e9duire les pertes et les d\u00e9chets par rapport aux emballages de p\u00e2te moul\u00e9e avec couvercle en carton. Cette innovation est prot\u00e9g\u00e9e par un brevet d\u2019invention pour le plateau en p\u00e2te moul\u00e9e et par deux dessins industriels pour le manchon et le plateau.<\/p>\n<p>Enfin, des produits en conformit\u00e9 avec les normes ESG et le service de gestion des mati\u00e8res r\u00e9siduelles de Cascades CR+, offrant une approche circulaire aux solutions de recyclage, assistent les transformateurs et les d\u00e9taillants dans le respect de leurs engagements en mati\u00e8re de d\u00e9veloppement durable.<\/p>\n<p><a href=\"#_ftnref1\" name=\"_ftn1\">[1]<\/a> Par rapport aux emballages de la comp\u00e9tition<\/p>\n","en":"<p><strong>Cascades Fresh Guard EnVisionTM \u2013 12-Egg Carton<\/strong><\/p>\n<p>Cascades Fresh Guard EnVision<sup>TM<\/sup> revolutionizes egg packaging with an innovative design that goes beyond mere protection, offering numerous advantages for value-added products, especially specialty eggs such as organic and free-range.<\/p>\n<p><strong>Unique Design<\/strong><\/p>\n<p>Our mission as designers was to create an emotional connection between users and the brand by providing a positive product experience.<\/p>\n<p>In-depth research and significant user testing were undertaken to ensure a thorough understanding of all product needs and aspects, validating the latest iterations of the proposed solution.<\/p>\n<p>The \u00ab\u00a0wow\u00a0\u00bb effect and attractiveness of egg packaging rely on the visibility of the eggs&rsquo; condition. Each of the 12 eggs is visible without the need to open the packaging, preserving the readability of the printed product information. The die-cut openings can be customized, and the lithography printing offers a superior visual quality.<\/p>\n<p>The patented deep tray is crafted from 100% recycled fibres. The moulded pulp conforms to the shape of the eggs to prevent impact and forms the base of the 12-egg packaging. To retrieve the eggs, users only need to slide the tray out of a cardboard sleeve made from 100% recycled materials, like a drawer, pulling it slightly to access the first eggs on both sides and further to reach those in the centre of the tray.<\/p>\n<p>For processors, the deep tray is generic, without markings, allowing packaging for all types of eggs and all calibres. It is then wrapped in a cardboard sleeve made from recycled fibres, strengthening the packaging while offering four highly customizable marking surfaces in terms of design and cut. The new premium design packaging is competitively priced and easily integrated into the daily operations of processors. The unique moulded pulp tray presents remarkable logistical efficiency, generating a 42% space saving in the warehouse and improving SKU management.<\/p>\n<p>Printed sleeves, specific to various egg types, are delivered flat and shaped automatically directly on the production line. For retailers, the sleeve offers an additional 116%<a href=\"#_ftn1\" name=\"_ftnref1\">[1]<\/a> marking surface, enhancing its impact on displays, especially on the side faces.<\/p>\n<p>The improved strength, laboratory validated, reduces losses and waste compared to any egg carton on the market. This innovation is protected by a patent for the moulded pulp tray and two industrial designs for the sleeve and tray.<\/p>\n<p>This eco-designed packaging is recyclable and, meets consumer expectations for sustainable packaging. Consumers don&rsquo;t have to feel guilty about disposing of their packaging; they can simply drop it into the recycling bin, confident that it will be adequately recovered by existing facilities in North America.<\/p>\n<p>Finally, products in compliance with ESG standards and Cascades CR+&rsquo;s waste management service, offering a circular approach to recycling solutions, assist processors and retailers in meeting their sustainable development commitments.<\/p>\n<p><a href=\"#_ftnref1\" name=\"_ftn1\">[1]<\/a> Compared to plastic egg packaging<\/p>\n<p>&nbsp;<\/p>\n"},"permalinks":{"fr":"https:\/\/int.design\/fr\/projets\/fresh-guard-envision-12-egg-carton\/","en":"https:\/\/int.design\/en\/projects\/new-project-3\/"},"titles":{"fr":"Fresh Guard EnVision\u2122 12-Egg Carton","en":"Fresh Guard EnVision\u2122 12-Egg Carton"},"wp_fields":[],"laravel_id":""},"_links":{"self":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/project\/125131","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/types\/project"}],"wp:attachment":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/media?parent=125131"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}