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This project aimed to design a new identity to create more links between artistic and scientific elements. The flexibility of the new identity allows for variety, while also making the design more dynamic. The bold and serious \u201c<strong>Raleway Black<\/strong>\u201d font refers\u00a0to something related to science. Because of its nature, this logo is in solid black. Since science and art are both powerful tools, the best colour to present this aspect is black, which is associated with strength, authority and power. In addition, the shape of the logo resembles an eye, while the space between the two letters \u201c<strong>V<\/strong>\u201d resembles a gallery, referring to the artistic aspect. The visual potential of the horizontal letter \u201c<strong>V<\/strong>\u201d creates a simple yet graphically powerful form. The geometric shape gives the logo a modern look and makes it resemble an art gallery in contemporary times. The new identity is more closely linked to science and art, in line with the gallery\u2019s core mission. The development of the logo is based on the grid system. The calculation and division of the logo into moving parts gives the brand a kinetic characteristic that makes it highly flexible for presenting a variety of concepts for different exhibitions.<\/p>\n<p> <\/p>\n<p><strong>In French<\/strong><\/p>\n<p>La Visual Voice Gallery (<strong>VVG<\/strong>) est une exposition contemporaine qui \u00e9tablit un lien entre l\u2019art et la science. L\u2019objectif de ce projet \u00e9tait de concevoir une nouvelle identit\u00e9 afin de cr\u00e9er davantage de liens entre les \u00e9l\u00e9ments artistiques et scientifiques. La flexibilit\u00e9 de la nouvelle identit\u00e9 permet une certaine vari\u00e9t\u00e9, tout en rendant le design plus dynamique. La police de caract\u00e8res \u201c<strong>Raleway Black<\/strong>\u201d, audacieuse et s\u00e9rieuse, fait r\u00e9f\u00e9rence \u00e0 la science. En raison de sa nature, ce logo est en noir solide. La science et l\u2019art \u00e9tant tous les deux des outils puissants, la meilleure couleur pour pr\u00e9senter cet aspect est le noir, qui est associ\u00e9 \u00e0 la force, \u00e0 l\u2019autorit\u00e9 et au pouvoir. En outre, la forme du logo ressemble \u00e0 un \u0153il, tandis que l\u2019espace entre les deux lettres \u201c<strong>V<\/strong>\u201d ressemble \u00e0 une galerie, ce qui renvoie \u00e0 l\u2019aspect artistique. Le potentiel visuel de la lettre \u201c<strong>V<\/strong>\u201d horizontale cr\u00e9e une forme simple mais graphiquement puissante. La forme g\u00e9om\u00e9trique donne au logo un aspect moderne et le fait ressembler \u00e0 une galerie d\u2019art \u00e0 l\u2019\u00e9poque contemporaine. La nouvelle identit\u00e9 est plus \u00e9troitement li\u00e9e \u00e0 la science et \u00e0 l\u2019art, conform\u00e9ment \u00e0 la mission principale de la galerie. Le d\u00e9veloppement du logo est bas\u00e9 sur le syst\u00e8me de la grille. Le calcul et la division du logo en parties mobiles conf\u00e8rent \u00e0 la marque une caract\u00e9ristique cin\u00e9tique qui la rend tr\u00e8s flexible pour pr\u00e9senter une vari\u00e9t\u00e9 de concepts pour diff\u00e9rentes expositions.<\/p>\n","en":"","original":"<p>The Visual Voice Gallery (<strong>VVG<\/strong>) is a contemporary exhibition that establishes a connection between art and science. This project aimed to design a new identity to create more links between artistic and scientific elements. The flexibility of the new identity allows for variety, while also making the design more dynamic. The bold and serious \u201c<strong>Raleway Black<\/strong>\u201d font refers\u00a0to something related to science. Because of its nature, this logo is in solid black. Since science and art are both powerful tools, the best colour to present this aspect is black, which is associated with strength, authority and power. In addition, the shape of the logo resembles an eye, while the space between the two letters \u201c<strong>V<\/strong>\u201d resembles a gallery, referring to the artistic aspect. The visual potential of the horizontal letter \u201c<strong>V<\/strong>\u201d creates a simple yet graphically powerful form. The geometric shape gives the logo a modern look and makes it resemble an art gallery in contemporary times. The new identity is more closely linked to science and art, in line with the gallery\u2019s core mission. The development of the logo is based on the grid system. The calculation and division of the logo into moving parts gives the brand a kinetic characteristic that makes it highly flexible for presenting a variety of concepts for different exhibitions.<\/p>\n<p> <\/p>\n<p><strong>In French<\/strong><\/p>\n<p>La Visual Voice Gallery (<strong>VVG<\/strong>) est une exposition contemporaine qui \u00e9tablit un lien entre l\u2019art et la science. L\u2019objectif de ce projet \u00e9tait de concevoir une nouvelle identit\u00e9 afin de cr\u00e9er davantage de liens entre les \u00e9l\u00e9ments artistiques et scientifiques. La flexibilit\u00e9 de la nouvelle identit\u00e9 permet une certaine vari\u00e9t\u00e9, tout en rendant le design plus dynamique. La police de caract\u00e8res \u201c<strong>Raleway Black<\/strong>\u201d, audacieuse et s\u00e9rieuse, fait r\u00e9f\u00e9rence \u00e0 la science. En raison de sa nature, ce logo est en noir solide. La science et l\u2019art \u00e9tant tous les deux des outils puissants, la meilleure couleur pour pr\u00e9senter cet aspect est le noir, qui est associ\u00e9 \u00e0 la force, \u00e0 l\u2019autorit\u00e9 et au pouvoir. En outre, la forme du logo ressemble \u00e0 un \u0153il, tandis que l\u2019espace entre les deux lettres \u201c<strong>V<\/strong>\u201d ressemble \u00e0 une galerie, ce qui renvoie \u00e0 l\u2019aspect artistique. Le potentiel visuel de la lettre \u201c<strong>V<\/strong>\u201d horizontale cr\u00e9e une forme simple mais graphiquement puissante. La forme g\u00e9om\u00e9trique donne au logo un aspect moderne et le fait ressembler \u00e0 une galerie d\u2019art \u00e0 l\u2019\u00e9poque contemporaine. La nouvelle identit\u00e9 est plus \u00e9troitement li\u00e9e \u00e0 la science et \u00e0 l\u2019art, conform\u00e9ment \u00e0 la mission principale de la galerie. Le d\u00e9veloppement du logo est bas\u00e9 sur le syst\u00e8me de la grille. Le calcul et la division du logo en parties mobiles conf\u00e8rent \u00e0 la marque une caract\u00e9ristique cin\u00e9tique qui la rend tr\u00e8s flexible pour pr\u00e9senter une vari\u00e9t\u00e9 de concepts pour diff\u00e9rentes expositions.<\/p>\n"},"jury_text":[{"category":3794,"fr":"<p>The Visual Voice Gallery (<strong>VVG<\/strong>) is a contemporary exhibition that establishes a connection between art and science. This project aimed to design a new identity to create more links between artistic and scientific elements. The flexibility of the new identity allows for variety, while also making the design more dynamic. The bold and serious \u201c<strong>Raleway Black<\/strong>\u201d font refers to something related to science. Because of its nature, this logo is in solid black. Since science and art are both powerful tools, the best colour to present this aspect is black, which is associated with strength, authority and power. In addition, the shape of the logo resembles an eye, while the space between the two letters \u201c<strong>V<\/strong>\u201d resembles a gallery, referring to the artistic aspect. The visual potential of the horizontal letter \u201c<strong>V<\/strong>\u201d creates a simple yet graphically powerful form. The geometric shape gives the logo a modern look and makes it resemble an art gallery in contemporary times. The new identity is more closely linked to science and art, in line with the gallery\u2019s core mission. The development of the logo is based on the grid system. The calculation and division of the logo into moving parts gives the brand a kinetic characteristic that makes it highly flexible for presenting a variety of concepts for different exhibitions.<\/p>\n<p> <\/p>\n<p><strong>In French<\/strong><\/p>\n<p>La Visual Voice Gallery (<strong>VVG<\/strong>) est une exposition contemporaine qui \u00e9tablit un lien entre l\u2019art et la science. L\u2019objectif de ce projet \u00e9tait de concevoir une nouvelle identit\u00e9 afin de cr\u00e9er davantage de liens entre les \u00e9l\u00e9ments artistiques et scientifiques. La flexibilit\u00e9 de la nouvelle identit\u00e9 permet une certaine vari\u00e9t\u00e9, tout en rendant le design plus dynamique. La police de caract\u00e8res \u201c<strong>Raleway Black<\/strong>\u201d, audacieuse et s\u00e9rieuse, fait r\u00e9f\u00e9rence \u00e0 la science. En raison de sa nature, ce logo est en noir solide. La science et l\u2019art \u00e9tant tous les deux des outils puissants, la meilleure couleur pour pr\u00e9senter cet aspect est le noir, qui est associ\u00e9 \u00e0 la force, \u00e0 l\u2019autorit\u00e9 et au pouvoir. En outre, la forme du logo ressemble \u00e0 un \u0153il, tandis que l\u2019espace entre les deux lettres \u201c<strong>V<\/strong>\u201d ressemble \u00e0 une galerie, ce qui renvoie \u00e0 l\u2019aspect artistique. Le potentiel visuel de la lettre \u201c<strong>V<\/strong>\u201d horizontale cr\u00e9e une forme simple mais graphiquement puissante. La forme g\u00e9om\u00e9trique donne au logo un aspect moderne et le fait ressembler \u00e0 une galerie d\u2019art \u00e0 l\u2019\u00e9poque contemporaine. La nouvelle identit\u00e9 est plus \u00e9troitement li\u00e9e \u00e0 la science et \u00e0 l\u2019art, conform\u00e9ment \u00e0 la mission principale de la galerie. Le d\u00e9veloppement du logo est bas\u00e9 sur le syst\u00e8me de la grille. Le calcul et la division du logo en parties mobiles conf\u00e8rent \u00e0 la marque une caract\u00e9ristique cin\u00e9tique qui la rend tr\u00e8s flexible pour pr\u00e9senter une vari\u00e9t\u00e9 de concepts pour diff\u00e9rentes expositions.<\/p>\n","en":"","original":"<p>The Visual Voice Gallery (<strong>VVG<\/strong>) is a contemporary exhibition that establishes a connection between art and science. This project aimed to design a new identity to create more links between artistic and scientific elements. The flexibility of the new identity allows for variety, while also making the design more dynamic. The bold and serious \u201c<strong>Raleway Black<\/strong>\u201d font refers to something related to science. Because of its nature, this logo is in solid black. Since science and art are both powerful tools, the best colour to present this aspect is black, which is associated with strength, authority and power. In addition, the shape of the logo resembles an eye, while the space between the two letters \u201c<strong>V<\/strong>\u201d resembles a gallery, referring to the artistic aspect. The visual potential of the horizontal letter \u201c<strong>V<\/strong>\u201d creates a simple yet graphically powerful form. The geometric shape gives the logo a modern look and makes it resemble an art gallery in contemporary times. The new identity is more closely linked to science and art, in line with the gallery\u2019s core mission. The development of the logo is based on the grid system. The calculation and division of the logo into moving parts gives the brand a kinetic characteristic that makes it highly flexible for presenting a variety of concepts for different exhibitions.<\/p>\n<p> <\/p>\n<p><strong>In French<\/strong><\/p>\n<p>La Visual Voice Gallery (<strong>VVG<\/strong>) est une exposition contemporaine qui \u00e9tablit un lien entre l\u2019art et la science. L\u2019objectif de ce projet \u00e9tait de concevoir une nouvelle identit\u00e9 afin de cr\u00e9er davantage de liens entre les \u00e9l\u00e9ments artistiques et scientifiques. La flexibilit\u00e9 de la nouvelle identit\u00e9 permet une certaine vari\u00e9t\u00e9, tout en rendant le design plus dynamique. La police de caract\u00e8res \u201c<strong>Raleway Black<\/strong>\u201d, audacieuse et s\u00e9rieuse, fait r\u00e9f\u00e9rence \u00e0 la science. En raison de sa nature, ce logo est en noir solide. La science et l\u2019art \u00e9tant tous les deux des outils puissants, la meilleure couleur pour pr\u00e9senter cet aspect est le noir, qui est associ\u00e9 \u00e0 la force, \u00e0 l\u2019autorit\u00e9 et au pouvoir. En outre, la forme du logo ressemble \u00e0 un \u0153il, tandis que l\u2019espace entre les deux lettres \u201c<strong>V<\/strong>\u201d ressemble \u00e0 une galerie, ce qui renvoie \u00e0 l\u2019aspect artistique. Le potentiel visuel de la lettre \u201c<strong>V<\/strong>\u201d horizontale cr\u00e9e une forme simple mais graphiquement puissante. La forme g\u00e9om\u00e9trique donne au logo un aspect moderne et le fait ressembler \u00e0 une galerie d\u2019art \u00e0 l\u2019\u00e9poque contemporaine. La nouvelle identit\u00e9 est plus \u00e9troitement li\u00e9e \u00e0 la science et \u00e0 l\u2019art, conform\u00e9ment \u00e0 la mission principale de la galerie. Le d\u00e9veloppement du logo est bas\u00e9 sur le syst\u00e8me de la grille. Le calcul et la division du logo en parties mobiles conf\u00e8rent \u00e0 la marque une caract\u00e9ristique cin\u00e9tique qui la rend tr\u00e8s flexible pour pr\u00e9senter une vari\u00e9t\u00e9 de concepts pour diff\u00e9rentes expositions.<\/p>\n"}],"different_jury_text":false,"different_category_text":false},"laureats":[{"cat_id":3794,"cat_id_laureat":4024,"laureat":"Certification Argent"}],"contest_id":"119061","contest_title":"GRANDS PRIX DU DESIGN \u2013 17e \u00e9dition","firms":[],"user":{"email":"mandana3ma@gmail.com","first_name":"Mandana","last_name":"MA (Moghaddam Aslanpour)"},"doc_texts_web":{"fr":"<p>The Visual Voice Gallery (<strong>VVG<\/strong>) is a contemporary exhibition that establishes a connection between art and science. This project aimed to design a new identity to create more links between artistic and scientific elements. The flexibility of the new identity allows for variety, while also making the design more dynamic. The bold and serious \u201c<strong>Raleway Black<\/strong>\u201d font refers\u00a0to something related to science. Because of its nature, this logo is in solid black. Since science and art are both powerful tools, the best colour to present this aspect is black, which is associated with strength, authority and power. In addition, the shape of the logo resembles an eye, while the space between the two letters \u201c<strong>V<\/strong>\u201d resembles a gallery, referring to the artistic aspect. The visual potential of the horizontal letter \u201c<strong>V<\/strong>\u201d creates a simple yet graphically powerful form. The geometric shape gives the logo a modern look and makes it resemble an art gallery in contemporary times. The new identity is more closely linked to science and art, in line with the gallery\u2019s core mission. The development of the logo is based on the grid system. The calculation and division of the logo into moving parts gives the brand a kinetic characteristic that makes it highly flexible for presenting a variety of concepts for different exhibitions.<\/p>\n<p> <\/p>\n<p><strong>In French<\/strong><\/p>\n<p>La Visual Voice Gallery (<strong>VVG<\/strong>) est une exposition contemporaine qui \u00e9tablit un lien entre l\u2019art et la science. L\u2019objectif de ce projet \u00e9tait de concevoir une nouvelle identit\u00e9 afin de cr\u00e9er davantage de liens entre les \u00e9l\u00e9ments artistiques et scientifiques. La flexibilit\u00e9 de la nouvelle identit\u00e9 permet une certaine vari\u00e9t\u00e9, tout en rendant le design plus dynamique. La police de caract\u00e8res \u201c<strong>Raleway Black<\/strong>\u201d, audacieuse et s\u00e9rieuse, fait r\u00e9f\u00e9rence \u00e0 la science. En raison de sa nature, ce logo est en noir solide. La science et l\u2019art \u00e9tant tous les deux des outils puissants, la meilleure couleur pour pr\u00e9senter cet aspect est le noir, qui est associ\u00e9 \u00e0 la force, \u00e0 l\u2019autorit\u00e9 et au pouvoir. En outre, la forme du logo ressemble \u00e0 un \u0153il, tandis que l\u2019espace entre les deux lettres \u201c<strong>V<\/strong>\u201d ressemble \u00e0 une galerie, ce qui renvoie \u00e0 l\u2019aspect artistique. Le potentiel visuel de la lettre \u201c<strong>V<\/strong>\u201d horizontale cr\u00e9e une forme simple mais graphiquement puissante. La forme g\u00e9om\u00e9trique donne au logo un aspect moderne et le fait ressembler \u00e0 une galerie d\u2019art \u00e0 l\u2019\u00e9poque contemporaine. La nouvelle identit\u00e9 est plus \u00e9troitement li\u00e9e \u00e0 la science et \u00e0 l\u2019art, conform\u00e9ment \u00e0 la mission principale de la galerie. Le d\u00e9veloppement du logo est bas\u00e9 sur le syst\u00e8me de la grille. Le calcul et la division du logo en parties mobiles conf\u00e8rent \u00e0 la marque une caract\u00e9ristique cin\u00e9tique qui la rend tr\u00e8s flexible pour pr\u00e9senter une vari\u00e9t\u00e9 de concepts pour diff\u00e9rentes expositions.<\/p>\n","en":"<p>The Visual Voice Gallery (<strong>VVG<\/strong>) is a contemporary exhibition that establishes a connection between art and science. This project aimed to design a new identity to create more links between artistic and scientific elements. The flexibility of the new identity allows for variety, while also making the design more dynamic. The bold and serious \u201c<strong>Raleway Black<\/strong>\u201d font refers to something related to science.<span class=\"Apple-converted-space\">\u00a0<\/span>Because of its nature, this logo is in solid black. Since science and art are both powerful tools, the best colour to present this aspect is black, which is associated with strength, authority and power. In addition, the shape of the logo resembles an eye, while the space between the two letters \u201c<strong>V<\/strong>\u201d resembles a gallery, referring to the artistic aspect. The visual potential of the horizontal letter \u201c<strong>V<\/strong>\u201d creates a simple yet graphically powerful form. The geometric shape gives the logo a modern look and makes it resemble an art gallery in contemporary times.<span class=\"Apple-converted-space\">\u00a0 <\/span>The new identity is more closely linked to science and art, in line with the gallery\u2019s core mission. The development of the logo is based on the grid system. The calculation and division of the logo into moving parts gives the brand a kinetic characteristic that makes it highly flexible for presenting a variety of concepts for different exhibitions.<\/p>\n<p> <\/p>\n<p> <\/p>\n"},"permalinks":{"fr":"https:\/\/int.design\/fr\/projets\/visual-voice-gallery-vvg-corporate-rebranding\/","en":"https:\/\/int.design\/en\/projects\/visual-voice-gallery-vvg-corporate-rebranding\/"},"titles":{"fr":"Visual Voice Gallery (VVG), CORPORATE REBRANDING","en":"Visual Voice Gallery (VVG), CORPORATE REBRANDING"},"wp_fields":[],"laravel_id":""},"_links":{"self":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/project\/125054","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/types\/project"}],"wp:attachment":[{"href":"https:\/\/int.design\/fr\/wp-json\/wp\/v2\/media?parent=125054"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}