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Un concept plus urbain aux notes industrielles, nous lui avons aussi ajout\u00e9 des touches de chaleur, gr\u00e2ce au bois entre autre. La mission de DeSerres \u00e9tant d\u2019oser la libert\u00e9 de cr\u00e9er, nous avons voulu donner un aspect de type Atelier cr\u00e9atif \u00e0 notre magasin. Nous voulons que le cr\u00e9atif se sente inspirer en se promenant dans notre magasin. Avec notre programme de responsabilit\u00e9 sociale, nous avons voulu mettre de l\u2019avant des mat\u00e9riaux recycl\u00e9s et une fabrication locale afin de minimiser notre impact et encourager la communaut\u00e9 locale. <\/p>\n","en":"<p>The new concept of our DeSerres branch in Pointe-Claire perfectly represents the company&#39;s new visual signature. A more urban concept with industrial notes, we also added touches of heat, thanks to wood among other things. DeSerres&#39; mission is to dare the freedom to create, so we wanted to give our store a Creative Workshop-like look. 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