{"id":123273,"date":"2024-08-20T16:47:18","date_gmt":"2024-08-20T20:47:18","guid":{"rendered":"https:\/\/int.design\/?post_type=project&#038;p=123273"},"modified":"2024-08-20T16:47:18","modified_gmt":"2024-08-20T20:47:18","slug":"french-kitsch-iii","status":"publish","type":"project","link":"https:\/\/int.design\/en\/projects\/french-kitsch-iii\/","title":{"rendered":"French Kitsch III"},"content":{"rendered":"","protected":false},"template":"","class_list":["post-123273","project","type-project","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>French Kitsch III - INT Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/int.design\/fr\/projects\/french-kitsch-iii\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"French Kitsch III - 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This interpretation is derived from the words \u201c<strong>French<\/strong>\u201d and \u201c<strong>Kitsch<\/strong>\u201d which are translated into architectural patterns. It uses arch patterns with incomplete, curvaceous arches, which represent beauty imperfection. These arches draw inspiration from the graceful curves found in croissant, creates beautiful curves and textured surfaces into the architecture. This concept is seamlessly integrated into the analysis of the overall space utilization, environmental, context, and users experiences.<\/p>\n"},"jury_text":[{"category":3660,"fr":"","en":"","original":"<p>The main design concept of French Kitsch is developed by interpreting its name; \u2018French\u2019 and \u2018Kitsch\u2019. Apart from being a specialized French patisserie, the owner\u2019s love for French bulldog also comes as brand identity, portraying a playful yet elegant image to the cafe. The design aims to enhance this image together with the concept of \u2018Kitsch\u2019, a form of art that appreciates imperfection through architecture elements and materials which refers from an imperfect shape of \u2018croissant\u2019.<\/p>\n<p>&nbsp;<\/p>\n<p>The French cathedral is taken as a primary reference to the design where rhythmic arches are developed. Instead of symmetrical arches, imperfect arches of different scales are used. The design started from a perfect rectangular mass which is made imperfect by carving out imperfect arches on the first level and inverted imperfect arches on the second level. On the first floor, these arches embrace visitors with their antique yet modern looks, creating shadow along the path and when light passes through the arched window, it creates reflection on the floor, similar to that of cathedral glass. The oversized imperfect arch also creates a continuous space from the counter to the second floor, highlighting the full-function counter, allowing it to be seen from both floors. On the second floor, voids are carved into the inverted curves, allowing sunlight to enter while act as shading device.<\/p>\n<p>&nbsp;<\/p>\n<p>By using textured concrete, it strengthens the concept of perfection of imperfection where the wall is not completely smooth, but it reflects the authenticity of the material which can be beautiful by itself. Moreover, by using concrete as the main material, the furniture, decorations, and LED lights are made outstanding, emphasizing the imperfect arch curves within the tunnel space, creating a strong memorable image of the cafe.<\/p>\n"},{"category":3624,"fr":"","en":"","original":"<p>The main design concept of French Kitsch is developed by interpreting its name; \u2018French\u2019 and \u2018Kitsch\u2019. Apart from being a specialized French patisserie, the owner\u2019s love for French bulldog also comes as brand identity, portraying a playful yet elegant image to the cafe. The design aims to enhance this image together with the concept of \u2018Kitsch\u2019, a form of art that appreciates imperfection through architecture elements and materials which refers from an imperfect shape of \u2018croissant\u2019.<\/p>\n<p>&nbsp;<\/p>\n<p>The French cathedral is taken as a primary reference to the design where rhythmic arches are developed. Instead of symmetrical arches, imperfect arches of different scales are used. The design started from a perfect rectangular mass which is made imperfect by carving out imperfect arches on the first level and inverted imperfect arches on the second level. On the first floor, these arches embrace visitors with their antique yet modern looks, creating shadow along the path and when light passes through the arched window, it creates reflection on the floor, similar to that of cathedral glass. The oversized imperfect arch also creates a continuous space from the counter to the second floor, highlighting the full-function counter, allowing it to be seen from both floors. On the second floor, voids are carved into the inverted curves, allowing sunlight to enter while act as shading device.<\/p>\n<p>&nbsp;<\/p>\n<p>By using textured concrete, it strengthens the concept of perfection of imperfection where the wall is not completely smooth, but it reflects the authenticity of the material which can be beautiful by itself. Moreover, by using concrete as the main material, the furniture, decorations, and LED lights are made outstanding, emphasizing the imperfect arch curves within the tunnel space, creating a strong memorable image of the cafe.<\/p>\n"}],"different_jury_text":false,"different_category_text":false},"laureats":[],"contest_id":"119061","contest_title":"GRANDS PRIX DU DESIGN \u2013 17e \u00e9dition","firms":[],"user":{"email":"info@toucharchitect.com","first_name":"Parpis","last_name":"Leelaniramol"},"doc_texts_web":{"fr":"<p>Le design du caf\u00e9, French Kitsch, est bas\u00e9 sur l\u2019identit\u00e9 de la marque qui est claire et distinctive. Cette interpr\u00e9tation est d\u00e9riv\u00e9e des mots \u201c<strong>French<\/strong>\u201d et \u201c<strong>Kitsch<\/strong>\u201d qui sont traduits en motifs architecturaux. Il utilise des motifs d\u2019arcs incomplets et courbes, qui repr\u00e9sentent l\u2019imperfection de la beaut\u00e9. Ces arcs s\u2019inspirent des courbes gracieuses que l\u2019on trouve dans les croissants, cr\u00e9ant ainsi de belles courbes et des surfaces textur\u00e9es dans l\u2019architecture. Ce concept est parfaitement int\u00e9gr\u00e9 dans l\u2019analyse de l\u2019utilisation globale de l\u2019espace, de l\u2019environnement, du contexte et de l\u2019exp\u00e9rience des utilisateurs.<\/p>\n","en":"<p>The design of the caf\u00e9, French Kitsch, is based on the brand identity that is clear and distinctive. This interpretation is derived from the words \u201c<strong>French<\/strong>\u201d and \u201c<strong>Kitsch<\/strong>\u201d which are translated into architectural patterns. It uses arch patterns with incomplete, curvaceous arches, which represent beauty imperfection. These arches draw inspiration from the graceful curves found in croissant, creates beautiful curves and textured surfaces into the architecture. This concept is seamlessly integrated into the analysis of the overall space utilization, environmental, context, and users experiences.<\/p>\n"},"permalinks":{"fr":"https:\/\/int.design\/fr\/projets\/french-kitsch-iii\/","en":"https:\/\/int.design\/en\/projects\/french-kitsch-iii\/"},"titles":{"fr":"French Kitsch III","en":"French Kitsch III"},"wp_fields":[],"laravel_id":""},"_links":{"self":[{"href":"https:\/\/int.design\/en\/wp-json\/wp\/v2\/project\/123273","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/int.design\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/int.design\/en\/wp-json\/wp\/v2\/types\/project"}],"wp:attachment":[{"href":"https:\/\/int.design\/en\/wp-json\/wp\/v2\/media?parent=123273"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}